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WHAT ARE THE DIGITAL MARKETING STRATEGIES FOR E-COMMERCE STORES?

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You can consider three primary audiences when marketing your e-commerce website: Customers who have previously visited your business or at least are aware of it  People who are interested in the kind of goods you sell  People who, if they learned about your product, would be interested in it This three-pronged strategy can help you consider your various marketing initiatives and how to allocate your time and resources. You should have a direct line of contact with your first audience, those who are aware of you, whether it be through email correspondence, content marketing, or social media. Direct and "free" communication with them is possible.  You must create strategies to help your second audience learn about your offerings that satisfy their requirements. This can include search engine marketing, content production (such as blogging), and search engine optimisation (SEO). You must consider company awareness when thinking about your third audience. Do you have a solution f